14. Know that if something sounds too good to be true it definitely is.
“Any program, book, article, or trainer who promises results in X number of days (the smaller the number, the more skeptical you should be)’ should raise any number of red flags. If someone is going to promise you you’ll lose two dress sizes in a week or add 10 pounds of muscle mass in 10 days, they might as well say something equally as unrealistic as ‘and we’ll all be driving magical unicorns to work tomorrow!’”
Is it possible to shrink two dress sizes in a week? Sure. But there’s no shot it will last long-term; and any protocol or modality it took to achieve that is nothing more than a Band-Aid fix. Real results will only manifest once someone changes their habits.”
—Tony Gentilcore, C.S.C.S., co-founder Cressey Sports Performance
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